Psychologists define it as the process of adapting to setbacks, trauma, tragedy, threats of important causes for stress, like family or relationship issues, serious health problems, of stress factors at work and in financial circumstances.[1] It means 'bounce', and is even a little stronger. It's the ability to overcome a situation and emerge from it stronger. Luctor et emergo 2.0. Resilience is what our society needs right now. 

Of course we too are upset by the next lockdown. We were also not finished shopping for presents in local shops yet. And we fear for the pub around the corner. Them putting a huge nativity scene outside, shows resilience. The kind of resilience that all the other companies that changed (the way they sell) their products or their businelle model, adapting to circumstances. We know that’s not for every organisation or one-man band, but it happens often and successfully. You can find some inspiring stories in, for example, Het Parool [2], Intermediair[3] and on[4], bij Intermediair[3] en op[4]

Transformation and digitalization
CBS, like many others, had a question: Are there more bankruptcies this year than last year?[5]. Looking at the media, this seems to be the message they want to convey. However, it is not true. What’s more: in the first 49 weeks of this year, we have seen 20% less bankruptcies than in 2019 (thanks, CBS, for keeping track of all these numbers). The year is not over yet, a lot of things can still change, and still our starting point is stronger than it might seem. We wrote about hopeful numbers before, by the way.[6].[6] We must not forget about them, if we want to stay optimistic.  

Isn’t that optimistic unrealistic? We don’t think so. And we’re not the only ones. According to the World Economic Forum (not the least authority), the Netherlands, together with Scandinavia, have the best chances of recovering well from the crisis.[7]. Is the reason for that the government’s measures? The fighting spirit of businesses? De power or our economy? The European collaboration? The Dutch mentality? Is part of the damage still hidden behind the figures, because of the hugely increasing number of freelancers? Probably a little bit of all those things. 

According to WEF, what is important is the scores they use in measuring transformability of an economy. Some of the criteria they use are the social services in a certain country, and how much they invest in innovation, including technology. What could we do without the digital transformation? Without so many people being able to work from no matter where? Without ordering groceries online? Without sharing documents through the cloud. Without being able to manage your insurance or bank transactions online? Without offering or following online education, even though it’s not ideal, to say the least. And we are doing great in this field. We are at number 4 out of 28 scored countries in the Digital Economy and Society Index 2020[8] We are growing steadily and have a very stable network, even during the peak times we are in now. Why don’t we take this as a huge and encouraging compliment?[9]

Resilient together
The developments around this crisis let us show our fighting spirit. We turn out to be more agile and resilient than we might think. And it’s this resilience that can save us. Change as a driver for improvement, doesn’t it energize you? On Business Insider, Diederik Heinink Business Insider offers five reasons to be optimistic about the coming year.[10]. All those reasons have to do with the resilience to create momentum from something negative.

We wish you the strength to hang in there. As an organization, as a business, and of course, as a human being. We wish for you to keep dreaming better. With a little support from the government (and of course large investments in the future and innovation), and a little support from you to people who need it more than you do. Let’s turn resilience into a Dutch word. Shall we?

On December 17, our page long ad in FD will be dedicated to this subject. You can find it below.

[1] Wikipedia
[2] Geen ‘business as usual’: corona dwingt ondernemers tot nieuwe verdienmodellen
[3] Het roer om door corona: ‘Ik serveerde kaviaar en champagne, nu hooi en water’
[4] Evenementenvervoerder Micodo gooit het roer drastisch om
[5] Zijn er meer faillissementen dan vorig jaar?
[6] Happy thoughts
[7] ‘Nederland na Scandinavische landen beste in staat om uit coronacrisis te komen’
[8] DESI 2020
[9] Herstel economie na Covid-19 sneller dankzij digitalisering
[10] 5 redenen om optimistisch te zijn over 2021: de oogst van de verandering die corona heeft afgedwongen

FTRPRF advertentie over resilience

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